Social Media Specialist, Certificate

Learning Outcomes

Upon completion of the certificate program, Highline students will attain the following outcomes:

• Identify and implement appropriate social media technology and platforms for particular business needs.
• Design and create original content for digital distribution to support organizational marketing goals.
• Design and create digital marketing videos using current, industry standard technology.
• Develop web applications utilizing industry standard markup, protocols, and languages.
• Analyze internal and external marketing environments to optimize social media communication for specific business needs.

Important Notes

• This information does not substitute for meeting with a faculty adviser.
• Students must achieve a cumulative 2.0 GPA and a minimum 2.0 GPA in each core course to attain a certificate.
• AAS degree programs emphasize preparation in specific job skills required for employment.
• Not all classes are offered every quarter or at night.
• This program offers online and hybrid courses, and open-entry enrollment.

Requirements