CMST& 102 - Introduction to Mass Media

5 Credits

Requires students to go beyond their usual role as consumers of the mass media, to think critically about the media as a cultural and economic institution.

Course Note Previously JRNL 100.
Fees

Quarters Typically Offered
Summer Day, Online
Fall Day
Winter Day
Spring Day

Designed to Serve General distribution humanities students, 2-year students transferring into 4-year journalism/mass media degrees.
Active Date 2011-06-14

Grading System Decimal Grade
Class Limit 38
Contact Hours: Lecture 55 Lab 0 Worksite 0 Clinical 0 Other 0
Total Contact Hours 55
Degree Distributions:
AA

Humanities Area I

Course Outline
A. Class will begin by covering mass media including news, magazines, radio, etc., and advertising and public relations. B. As course progresses, it will broaden to include various conceptual and theoretical issues, including issues, including ethics, law and issues related to media bias and objectively. C. Class also will discuss inter-cultural perceptions of news and information.

Student Learning Outcomes
Students will analyze the roles of mass communication within a global society, focusing on the media’s influence on socialization.

Students will analyze contemporary media industries to determine how media convergence has changed media usage and its effect on the diversity of media messages.

Students will explore the history of the mass media industries while identifying and evaluating the transformations to their current incarnations.

Students will critique the role of the various mass media by evaluating their influences on the political, economic and cultural norms within society.

Students will assess the role of research in contemporary mass communication and apply these theories to current communication issues within society.

Students will evaluate the role of mass media in their own personal lives to determine how the mass media industries affect their daily decisions, behaviors, perceptions, morals and values.